Finished Building Elements For My Box...

The first element i designed was the mascot. I started with a semi-full idea of what my product was going to look like but once i had the monster, i was able to visualize what the rest of the box would look like.

I then made a second version of the monster as i knew i would want to use him more than once across the box.

I made them in Illustrator using the Pen tool and the roughen effect (Effect > Distort & Transform > Roughen...)












Next i drew the jaws,using the same techniques as before

I then drew the Actual cereal bits using layers and he pen tool. The small red blob is a design for a bullet point.